Work closely with the Product, Engineering & QA in an Agile/Scrum work-flow t o design visually -compelling & highly-usable mobile, web & desktop applications.
Recruited design talent in experience range f rom 3 to 12 years.
Trained and groomed team members for iOS, Android, KaiOS, Web, STB(Smart TV) and print guidelines.
I ensure compliance with internal & OS standards for look & feel, accessibility & globalisation.
Analyse user data t o create stories, flows & wire-frames. (Wire framing).
Design an d implement high- fidelity mock-ups of product (Prototyping).
Define feature & common experiences, using established as well as entirely new patterns.
Work with Engineering & QA to implement interaction in product code also with internal & external stakeholders viz.Branding and Marketing teams.
Implementing a visual style consistent with other System Center products.
Ensure quality through regular style reviews. Plan future UX directions.
Additionally assist with other creative required for marketing & customer reach out programs (Digital Marketing).
APR 2006-0CT 2013
Wipro Technology Services
I had joined Citi Technology Services which was later taken over by Wipro Technology Services. My day to day activities involved: Gathering and analysing requirements f rom
stakeholders and business users' on-site to delegate to team members for updates and create user interface for new & existing Citigroup Intranet & Websites. Deliver concepts, wire frames, task flows & UI specifications, prototypes & confirm t o current SLA & PLA.
MAY 2000-SEP 2005
Design Team Lead
Led a team of designers to create designs for a North American project.
SEP 2005-MAR 2006
Design Team Lead
Led a team of designers to create designs for a Nort American project.
Jul 1999-May 2000
Senior Graphic & Web Designer
Sep 1998-Jul 1999
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